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Experience Leader · San Francisco Bay Area

Hi, I’m Prakaash. I lead design and product strategy.

I’m a builder of both products and the teams that create them, delivering everything from tools used by millions to complex public-sector and enterprise systems, over 13 years at Cisco, then ServiceNow. I’m at my best turning bold ideas into well-crafted, best-in-class experiences that deeply resonate with users. It always starts with research, and I’m happiest when I can visualize the system myself.

As a leader, I:

  • Set design and product strategy, and structure the org to deliver it.
  • Bring design, product, and engineering together, and get the work shipped.
  • Build teams that do their most ambitious work.
  • Keep design grounded in research and scaled by systems, even as the tools get faster.
Portrait of Prakaash Selvaraj
ServiceNow Cisco 20+ yrs $5.6B→$15.7B+

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Always glad to talk design, product, or the work itself.

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